BRANDING &
Campaigns
Canal Bistro is a local treasure in Indianapolis that specializes in authentic Mediterranean food. The brand identity for this needed to share that message. We started by researching important and common items in the culture. We chose to add a beautiful lantern, like the ones that fill the restaurant to further the feel of the Mediterranean. The font was also chosen to resemble flames.
@canalbistro_broadripple
Patriot Gear & Smoke is a small business that supplies military grade gear and smoke grenades to civilians. A bold, masculine typeface was chosen for the logo. It was important to use the product elements throughout the brand and all of the marketing material that supports it. Dark and smokey are the recurring theme in this design.
@patriot_smoke
Blue Springs Goat Milk Soap Co. is a small, local business that specializes in authentic goat milk soap. It is a female owned company and so we wanted to show that through the softer script and the delicate floral accents. We also chose to make a more masculine version that can be used for their Billy Bar soap for men.
Uncle Charlie's Meats is a brand rooted in history. We were hired to do a logo refresh as well as branding, print material, equipment design and package design. We chose to keep the feel of the original brand but clean up the design and add in some deep navy to really pop the red.
Corynne's Dog Spa was a start up dog grooming business. The owner's wanted to have their dogs become a part of the brand. Using images of their pets we illustrated them into a bubble bath and used a script font to add to the spa message.
Mary Witt Waxing Studio is a female owned small business in Carmel, IN. Mary is passionate about being in touch with your spirituality and so we wanted to represent the chakra colors in her logo. The social media campaign plays with chakra colors but is softer and more spa feeling.
